Artifact
AI-powered news aggregator dubbed "TikTok for news" by Instagram co-founders. Shut down in 2024 after failing to gain traction beyond launch.
About
Created by Instagram co-founders Kevin Systrom and Mike Krieger. Launched Feb 2023 with significant hype as personalized AI news reader. Only achieved 444K downloads total, 44% from US. Failed to differentiate from Google News, Apple News, and SmartNews. Attempted pivot to social features but lacked focus. Shut down after realizing market was too small for sustainable growth.
Business Intelligence
Company
Artifact
Market Recognition
GrowingGaining recognition
Momentum
Strongly DecliningCompany Information
Founded
2023
Status
PrivateMarket Position
Estimated Users
< 10KMarket Position
EmergingPrimary Competitors
Financial
Funding Stage
SeedCustomer Sentiment & Momentum
Customer Sentiment
NegativeSentiment Notes
Users found it interesting but not compelling enough for daily use. Limited international appeal (56% non-US downloads spread thin).
Momentum Analysis
Only 444K downloads since Feb 2023 launch, most at debut. Failed to maintain demand beyond initial hype. Couldn't compete with established news apps. Lack of focus with feature pivots.
Competitive Intelligence
Strengths
- ✓Instagram founder pedigree
- ✓AI personalization
- ✓Clean UI
Weaknesses
- ⚠Failed to differentiate
- ⚠Lack of focus
- ⚠Too small market
- ⚠Low retention
- ⚠Shutdown in 2024
More in Search & Discovery
Other tools you might find useful
Perplexity
Leading AI-powered search engine that provides direct answers with real-time web citations, combining search and conversational AI.
You.com
AI search engine with multiple specialized modes including Smart, Genius, Research, and Code for different search needs and privacy focus.
Phind
AI search engine specifically designed for developers, providing instant answers to programming questions with code examples and technical documentation.